Van Isle Marine Industrial Branding Package

The Client

Van Isle Marine Industrial provides a wide range of electrical services to the marine industry. With clients such as BC Ferries and the Canadian government, VIMI is a reputable service provider in this sector.

The Challenge

Van Isle Marine Industrial founder Royce Slawow approached us seeking a brand identity and website to showcase his services on and off the internet. He needed a brand that would be both sleek & professional and strong & industrial to represent his company.

Our Approach

Our design team landed on a concept that uses symbolism to demonstrate this niche: a gear, representing industry, which is interrupted by a series of lightning-bolt waves, representing electricity and marine application, make up the main logomark. The colour scheme is a cold mix of blue and grey, further alluding to the elements of metal and water that are involved in Royce’s work. We built out a simple and cohesive website to showcase VIMI’s past projects and service offerings on the web, making it easier for potential clients to learn more and get in touch.

The Result

The resulting brand identity for Van Isle Marine Industrial is modern and industry-appropriate. Royce is pleased to have a website he is proud of and a strong brand that represents his service to the outside world.